# Sandeep Bhara > Sandeep Bhara is a marketing strategist and AI innovator with 15+ years of experience at Microsoft, LinkedIn, Deliveroo, Entain, and currently heading Content & AI Digital Marketing at THE LINE, NEOM. He builds AI-powered tools and frameworks for marketing teams. ## About Sandeep combines deep marketing expertise with hands-on AI development. He has led global teams across B2B and B2C at world-leading technology and consumer brands. His work spans product marketing, growth strategy, brand positioning, and now AI-powered marketing automation. ## Current Role Head of Content & AI Digital Marketing at THE LINE, NEOM - the world's most ambitious urban development project in Saudi Arabia. ## Key Expertise - Product Marketing & Go-to-Market Strategy - AI-Powered Marketing Automation - Brand Strategy & Content Ecosystems - Growth Marketing at Scale - Global Team Leadership - CGI & Immersive Content Production ## Career History - **THE LINE, NEOM** - Head of Content & AI Digital Marketing (2023-Present) - **Entain** - Marketing Director (2022-2023) - **Deliveroo** - Senior Marketing Manager (2020-2022) - **LinkedIn** - Product Marketing Manager (2018-2020) - **Microsoft** - Product Marketing Manager (2015-2018) - **Kingmakers** - Marketing Manager (2013-2015) ## Live Demos & Frameworks - [Product Marketing Framework](https://sandeepbhara.com/my-work): Interactive GTM methodology with AI-powered insights - [MarTech Planning Dashboard](https://sandeepbhara.com/my-work): AI-powered marketing technology stack planning tool - [Product Development Framework](https://sandeepbhara.com/my-work): Comprehensive guide from user research to product launch - [Product Prototyping Process](https://sandeepbhara.com/my-work): 15-stage framework for building experimentation culture ## Portfolio Highlights - **Apple Vision Pro Production** - Led spatial video capture for THE LINE at NEOM - **Cityscape Immersive Experience** - World's first 1-minute immersive room experience - **THE LINE Progress Video** - 2.4M+ YouTube views showcasing construction progress - **Entain World Cup Campaign** - Multi-brand global sports betting campaign - **Deliveroo Performance Marketing** - Scaled customer acquisition across UK markets ## Skills & Tools - **Marketing**: GTM Strategy, Product Positioning, Brand Development, Content Strategy - **AI/Tech**: Claude, GPT, Ollama, Open WebUI, n8n, Docker, Supabase - **Analytics**: Data Analysis, A/B Testing, Marketing Attribution - **Leadership**: Team Building, Stakeholder Management, Cross-functional Collaboration ## Contact - Website: https://sandeepbhara.com - LinkedIn: https://linkedin.com/in/sandeepbhara - Chat with AI Agent: https://sandeepbhara.com (interactive AI assistant) ## Optional Links - [Full Portfolio](https://sandeepbhara.com/my-work) - [Extended Context](https://sandeepbhara.com/llms-full.txt)